I recently teamed up with Emily Yahn of Tangible Designs, for a presentation to the Vienna Business Association. The topic was “Don’t Improve Your Product – Improve Your Brand.”
Here are some quick headshot and branding points:
Did you know website visitors are 80% more likely to read content on your website if it is paired with an image?
And, 64% are more likely to remember what they read when there is an image that goes along with your content.
That’s why it’s important to have high quality professional photography
So, what makes a “good Headshot?”
Within moments a person seeing your headshot for the first time starts making some computations: Are you trustworthy? Are you likeable? Do you project status? Are you approachable?
Make your headshot say what you want to project to your ideal clients